Here is an example on the site of Zillow, a US real estate company that has understood how to meet the needs of its customers with a search engine on the home. The catch, which overhangs the search engine, is also particularly well chosen. “Find your way home” appeals to the emotions of the user and invites him to find his home. It is not without reason that Zillow was awarded the Best Real Estate Website Award in 2015 by The Webby Awards. Adopt this strategy too on your real estate website! To get the best services you must always opt for LinkHelpers Phoenix Website Design Company .

Make dream with your most beautiful images

Large photos

Your images will be your best asset. They will seduce your visitors and make them dream. Choose your photos carefully and give them an important place in the design of your site.

What you sell is great. You must use large photos to create the impression of vastness that is sought in a residence. On the homepage of your site, create a striking effect with a full screen photo. If you want to highlight the front of a property, choose a wide angle, low angle shot. If you are selling new houses or condos in a vast real estate development, use your most beautiful image to represent the scope of the project an overview of the building or neighborhood or the wide shots of the spaces most aesthetic common.

Evocative videos

The great strength of video is that it allows communicating an atmosphere, an atmosphere. It is a powerful marketing tool that has a major impact on potential buyers, especially in the real estate industry. Opt for ambience videos of places and surroundings, or the features that distinguish the project or property by location, design, or technological innovation. One thing is important to remember when using video you have less than 10 seconds to capture the user’s attention. These spectator engagement data, proven and well explained in this article, show that after 30 seconds, you will have lost a third of the audience, and after 2 minutes, only 40% will still be listening. To maximize the impact of your videos, use you’re most striking images from the beginning and aim for a maximum of 30 to 90 seconds.

360 panoramas

More and more technological tools allow you to give your visitors an immersive 360 ​​degree experience. Depending on the size of your project and the budget you want to devote to this aspect, you can opt for simple panoramic photos, 360 videos, now available on YouTube or a virtual reality application using a viewer like Google Cardboard that you can customize to your image.

The creation of a professional website requires a careful planning phase that takes into account all the peculiarities of the business that you want to promote online. In this article, in particular, we will focus our attention on the main requirements to be taken into account when creating a fashion website   we will focus on some individual aspects that can determine the online success of a clothing brand, also providing some examples of famous websites related to this particular business.

Useful advice when designing a fashion website

The first thing to do when you want to create a fashion website is to collect all the textual and audiovisual material at your disposal. In this sector, the image is everything and the quality of the contents undoubtedly makes the difference.

Defining your target audience precisely and accurately is a fundamental precondition for a high fashion website. The choice of the professionalism that will take care of the actual realization of the site is a crucial step graphic designer expert for the realization of the layout and professional web developers will be the key professional figures of your project. In order to get the best professional service you must opt for the LinkHelpers Phoenix Website Design Company .

When designing a fashion website, it is also good to consider from the beginning the type of strategy to be used to attract traffic. From this point of view the contribution of web marketers is essential to achieve the desired success.

Various instances of successful fashion websites

Logically these are just some small tips that must be taken into account when you are preparing to create a new site for clothing brands or similar. Another very useful thing to do before starting the design phase is obviously to observe and analyze carefully what the competition does. It is precisely for this reason that we decided to bring to your attention some interesting fashion and clothing sites from which we think we can draw useful indications for the creation of your website. Simply click on each image to be redirected to the corresponding website. Good surfing!

In the web environment the terms usability and accessibility are used improperly, probably due to the widespread conviction that both these disciplines are oriented towards the same objective.

Usability and accessibility on websites

As mentioned in the post “Usability vs. User eXperience which are the roles involved and the main differences?” the term usability means the ability of a site to meet the needs and needs of a specific target from the point of view of usability and ease of use. Interacting with an interface, the user must therefore be able to navigate within the site without difficulty, easily reaching the object of his research.